New Book? Spread the Word with a Blogging Book Blitz

“New Book? Spread the Word with a Blogging Book Blitz” by Joan Y. Edwards

 A Book Blitz is a great tool to market your new book or to celebrate the anniversary of a published book.
A Book Blitz is when more than one blogger posts the same information about a book on the same day. (If you don’t have a blog yet, a great resource to help you get started is

Imagine ten or more bloggers spreading the word about your book all on the same day. Some authors actually get more than that. It can also be called a Book Blast. What do the bloggers get in return? It depends upon the author. Authors may put a link on their websites or blogs for each blogger who participates in the Book Blitz to recognize their generosity.

A Book Blitz differs from a Book Tour because it’s all done on the same day, usually the release date for the book. Book Tours may be spread over a period of time, one a day, one a week, etc. Book Tours may include interviews with the author.

If you’re willing to do a Book Blitz on your blog for Joan’s Elder Care Guide in May 2016, please let me know.
Below you’ll find a sample Book Blitz and Steps to Create a Successful Book Blitz.

Sample Book Blitz




Flip Flap Floodle is a happy little duck who wants to go show Grandma how well he can play on his new flute. On the way, Mr. Bear and Mr. Chicken like his song. However, Mr. Fox doesn’t and trouble mounts for the little duck. Will Flip’s mother find him before it’s too late? Will Grandma ever hear Flip’s song?  Children of all ages cheer Flip on, sing his song, and delight in the book’s repetition, witty characters and colorful illustrations.

Review: Author appreciates all reviews.

FULL OF FUN***** 5 stars
Flip Flap Floodle, a sweet trusting musical duckling encounters several characters on his way to Grandma’s house. There’s Mr. Chicken, Mr. Bear, and the baddy-wad Mr. Fox.  This is a delightful story on several developmental levels: colorful illustrations to entertain toddlers; a funny story that will enrapture kindergarten-age children; a self-reader for first and second graders; a good message for older children; and a musical book to please all children.  A great twist at the end!
…Best regards, Joan Reid

Official Video Trailer for FLIP FLAP FLOODLE.





Joan Y. Edwards is an author, illustrator, and retired teacher in North Carolina. She wrote Joan’s Elder Care Guide published by 4RV Publishing. She wrote and illustrated picture book, Flip Flap Floodle. Her Never Give Up blog, has over 790,000 views and over 100 subscribers. She encourages writers, illustrators, and others to never to give up.

Joan is a member of Children’s Book Writers and Illustrators (SCBWI). Her article, “Find Your Creative Edge,” appeared in the July-August 2011 SCBWI Bulletin.

Edwards thrives on spending time with her family and friends. She presents interactive writing and motivational talks and workshops for children and adults in schools, writing groups, and conferences. She reads humorous and self-help books. For inspiration and self-acceptance, she heeds the wise teachings of Robert Schuller, Joel Osteen, Maxwell Maltz, and Tony Robbins.

Facebook Page Joan Y. Edwards, Author
Twitter @joanyedwards
Feel free to reblog this post.
If you would like to have Joan Y. Edwards as a guest on your blog, please contact her at

Steps to a Successful Book Blitz

1. Create a list of bloggers you’d like to invite to participate in your one day Book Blitz. Make a five column chart:

In column 1, number the bloggers.
In column 2, put yes or no.
In column 3, put the blogger’s name.
In column 4, put his email address.
In column 5, put the link to his blog.

Below is a link to a pdf file I created for you. You can print it out and use it for ten blogs. You can copy and paste the text into a word document to add more names. (I didn’t realize I could add pdfs and Word documents to my blogs. So I’m excited to learn where it saves the items and where you can copy a link to it so readers can find it.)</h3

2. Image of Book Cover: 3 inches by 4 inches or 300 pixels by 400 pixels.

To change the size of your cover image larger or smaller to meet your needs, Download free software here. When you download it’s a zip file. To unzip the files, NCH has a free version of Express Zip available for non-commercial use only. Download the free version of Express Zip here.  Once you’ve extracted the files from the zip folder, you can click on the .exe file to install it. 

3. Insert your 250 word synopsis.

Copy and paste the long blurb synopsis you want to use.

4. Insert a review.

5. Put an Embed Link to your YouTube video Book Trailer.

6. Put links to purchase

  • on Publisher’s Site (they make more money this way.)

  • Amazon

  • Barnes and Noble



  • Insert a 3 in by 3 in or 3 in by 4 in  jpeg or jpg color image of you.

  • Insert a 65-100 word biography. At the end put your website, facebook, and twitter info.

8. Format the Book Blitz post on your blog.

Format it the way you wvnant it to appear on all of the participating Book Blitz blogs.

9. Copy the text with html codes from your blog to send to those who signed up to do a Book Blitz for you.

  • If you’re using WordPress, you can see two words for a blog post. One is Visual. The other is marked Text or HTML. The Text or HTMl with codes is the one you want to copy. It will have the images from your post with the right html code to show up in someone else’s blog.

  • In a Blogger Post, it says “Compose” for the visual; and HTML for the code.

10. Direct the person who’s participating in your Book Blitz to copy and paste the Book Blitz into a new blog post.

  • WordPress – Paste it directly onto the “text” or “html” page.

  • Blogger – Paste it directly onto the “html” page.

11. On your Book Blitz Day, you’ll have the same post on your blog plus the others who signed up to participate in your Book Blitz. Hip Hip Hooray!

Thank you to C. H. Armstrong for inviting me to participate in her Book Blitz. Otherwise, I wouldn’t have been able to figure it out.
Never Give Up
Joan Y. Edwards
Copyright © 2016-2019 Joan Y. Edwards


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24 thoughts on “New Book? Spread the Word with a Blogging Book Blitz”

    1. Dear Katey,
      Thank you very much for writing. Thank you very much for saying this is great, thorough information! Please ask questions if you have any when doing your Book Blitz!
      Never Give Up

  1. Hi Joan, When I clicked the link Read more of this post , the screen said:  Not Found Sorry, but you are looking for something that isn’t here. Just thought I’d let you know.  And I’d like to read your post! Joan Reid

    1. Steps to a Successful Book Blitz when it does that next time. It’ll probably be at the front. The latest blog posts go there.
      I’m sorry about the mixup. WordPress used the first date I put in the draft instead of the actual date it was published. Only because I started it in the iPad. I couldn’t find it myself for a few minutes, then I changed it and oopsy the link no longer worked.
      Celebrate you. Thanks for letting me know about my oopsy.

  2. Joan,
    This post is very well done! Everyone who is new to Blog Bitz will want to read this one. Since it isn’t showing up for those who receive email notices, could you copy it and send it again? It would be a shame to miss it due to a technology glitch. Thanks for sharing all you learned and taught step-by-step.

    1. Dear Linda,
      Thanks for letting me know the first one went bonkers. Glad you believe it is very well done.
      I’ll see if it will let me publish it again. I hate that I messed up on it. I’ll try it. Nothing ventured, nothing gained.
      Never Give Up

    1. Dear Joan Reid,
      Thank you for writing. I’m glad you liked the post and that it will help you market your self-published books.
      You, go, Joan Reid. Go.
      Never Give Up

  3. Thanks for all of this information, Joan. I’m going to save this post and use it when I have a blog blast!

    1. Dear Sheri,
      Thanks for writing. I am glad you plan to have a Book Blast when you have a new book. I hope this information helps you.
      Never Give Up

    1. Dear Carol,
      Thank you for writing. You’re welcome for the information. I am so honored that you’d be part of my book blitz. That is awesome possum! I am getting excited. After all this waiting and anticipation since 2011, my book will soon be out. I am excited about your book, too. It is going to be superb!
      Live with enthusiasm
      Never Give Up

  4. Thank you to the following six people who left a comment on this blog post. .
    1. Katey Writes
    2. Joan Reid
    3. Linda Martin Andersen
    4. Sandra Warren
    5. Sheri Shepherd Levy
    6. Carol Baldwin
    I asked to choose a number between 1 and 6, the number it chose was: 5.
    So Sheri Shepherd Levy, you are the winner of a 1,000 word critique and one to give to a friend. Sheri, let me know the friend you choose and his/her email address, please.
    I’ll post this in a new post. You can comment on it.
    Yee Haw for those who bless me with their opinions/
    Never Give Up

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